[ HYLO ]
︎︎︎ Naming
︎︎︎ Branding
︎︎︎ Packaging
︎︎︎ Art Direction
︎︎︎ Animation
︎︎︎ Web
︎︎︎ Naming
︎︎︎ Branding
︎︎︎ Packaging
︎︎︎ Art Direction
︎︎︎ Animation
︎︎︎ Web
Launching The World’s Most Sustainable Running Shoe.
From the name derived from the ‘Hylotelephium’ live-forever plant, to the bolt icon symbolising a force of nature, to the minimal typographic approach; Hylo is a brand that embodies the future of sport and strives to become a leader in sustainability and transparency.
Designed at Otherway
Launch: Summer 2020
From the name derived from the ‘Hylotelephium’ live-forever plant, to the bolt icon symbolising a force of nature, to the minimal typographic approach; Hylo is a brand that embodies the future of sport and strives to become a leader in sustainability and transparency.
Designed at Otherway
Launch: Summer 2020
